Public power: NJCU New Jersey 50 index tracks progress of 50 of state’s top public companies The idea was simple — and born out of Wall Street. Bernard McSherry, the founding dean of the New Jersey City University School of Business and a former governor at the New York Stock Exchange, wanted to create a […]
Tag: The New York Stock Exchange
Sudden Impact: How a Pro Does Crisis Planning
Marketing pro Bob Zito understands all too well the challenge of dealing with crisis in an organization. At the New York Stock Exchange, for example, he and his group grappled with power outages, software upgrades gone awry, and the gut-wrenching impacts of 9/11. In this interview, Zito shares what he knows about helping companies get […]
THE FLAG ON THE NYSE’S FAÇADE
The story of the NYSE flag Images create lasting memories…some warm…some joyful…and some difficult. The 10th Anniversary of 9/11 is upon us. We can never forget the sacrifice so many people made that day…or the work of countless firefighters, police officers and rescue workers who climbed through that pile in the days after the attack, […]
NYSE Advertising
Bob’s award-winning advertising at the NYSE included recognition from the NY Advertising Club for the Exchange’s post 9/11 tributes