Tag: Blog

Bob DeFillippo Joins Zito Partners

Thrilled to welcome Bob DeFillippo to the Zito Partners team. Bob DeFillippo Joins Zito Partners WARREN, N.J. – Bob DeFillippo, most recently the Chief Communications Officer for Prudential Financial, Inc., has joined Zito Partners in a senior consulting role.  Mr. DeFillippo brings more than 40 years of senior leadership experience in corporate communications, journalism, government […]

TABB Forum highlights our blog

NYSE – Once Upon a Time: A Great Brand The NYSE’s big mistake last week wasn’t the software glitch. It was the silence that resonated from a nearly empty trading floor during the outage.The post-Dick Grasso leadership at the exchange has de-emphasized quality of execution and concern for the least-sophisticated investor to focus on speed, […]

Salvatore J. Cassano Joins Zito Partners’ Board of Advisors

NEW YORK, NY (September 18, 2014) – Salvatore J. Cassano, the 32nd Fire Commissioner of the New York City Fire Department (FDNY), has joined the Board of Advisors of Zito Partners, the company announced today. Commissioner Cassano led the United States’ largest fire department with more than 16,000 fire, EMS and civilian members, and an […]

Two great Americans. So respectful of our relationship with Col. Jacobs

There are people in my life who give me…and our team…great guidance and inspiration. Our Board of Advisors is a group of people who do just that. I encourage you to watch this piece. An amazing hero — and friend — introduces us to another hero…and reminds us what’s great about this country. Posted by […]

The Truth’s Not Always Easy…

Playing the game on the side of the angels is always fun. Truthinadvertising.org (TINA.org for short), one of our clients, fights the good fight each day, educating consumers about scams, challenging organizations that mislead the public, and outing bad apples in every industry. In the “what you don’t see” category, TINA has had numerous “quiet” […]

The Other Side of College Athletics

Sports Illustrated has painted an especially damning portrait of college sports in its extensive feature on the Oklahoma State football program (http://sportsillustrated.cnn.com/college-football/news/20130910/osu-introduction/). But there are thousands of college athletes that rise above the horror stories that seem to get broad media exposure, and instead set an example for other students, and the high school athletes […]

True Teambuilding

I’m always stunned by the “teambuilding” exercises corporations use to energize and motivate management. Some are outstanding…others better suited for the academic scrap pile. One of the best I’ve seen is the FDNY’s – the opportunity for a management team to spend a day learning how to manage a real crisis – a raging fire […]

To my Advertising, Marketing and PR Colleagues…

 Please help us support the FDNY Foundation OK, I’m making a pitch. When I was at the NYSE I worked with just about every New York public relations, communications, advertising and investor relations firm, helping coordinate and gain visibility for your clients’ IPOs, milestones, and publicity efforts. But now I’m wearing my FDNY hat. My […]

Must See!

SEE THIS MOVIE The producers of Act of Valor (http://actofvalor.com/official/) were kind enough to arrange a special screening of the film two weeks ago for members of the FDNY and NYPD. Wow. A number of the Navy SEALS who “star” in the movie were at the screening.  The standing ovation they got from the audience […]

London Olympics: 2-4-1

The “numerical” buzzword in the US these days is 9-9-9…Herman Cain’s proposed tax plan that has sparked debate among supporters and critics. But last week I heard another numerical buzzword that’s tough to argue with – 2-4-1. It’s the plan the Olympic Delivery Authority used to prep for next summer’s Olympic Games in the UK. […]